by Blake Schaben | Mar 6, 2025 | NIL for Athletes
For college athletes, NIL presents more than just extra income—it’s an opportunity to build your brand and shape your financial future. But turning that opportunity into real deals takes the right approach. For many athletes, landing sponsorships can feel...
by Julian Valentin | Aug 3, 2023 | Industry News, News, NIL for Athletes
What is NIL? Name, Image & Likeness (NIL) are the three elements that make up a legal concept know as “rights of publicity.” These are identifiable to you – who you are – and what any individual can sell to promote a product or service....
by Julian Valentin | Jul 17, 2023 | News, NIL for Athletes
July 17, 2023 Omaha, NE: Alumna House, the premier collegiate women’s apparel company, is thrilled to announce its dynamic partnership with college volleyball players to launch an inspiring clothing line focused on the power of a positive mindset. Through an...
by Julian Valentin | Apr 18, 2023 | Digital Marketing, Endorsements & Sponsorships, NCAA, NIL for Athletes, Social Media
Birthdays, anniversaries, Valentine’s Day, Mother’s Day, Father’s Day, first day of school. The celebrations are endless, and most people already have everything they need. Are you tired of racking your brain year after year for a gift for the sports fan in your...
by Julian Valentin | Apr 3, 2023 | Case Studies, Endorsements & Sponsorships, Influencer Marketing, NCAA, NIL for Athletes, NIL for Sponsors, Sports Marketing
Giannis Antetokounmpo knows what it’s like to be doubted. He knows what it’s like to have the odds stacked up against you. That’s why the two-time NBA MVP teamed up with Degree Deodorant® to celebrate five student-athletes that have made a career out of proving their...
by Julian Valentin | Mar 24, 2023 | Digital Marketing, Endorsements & Sponsorships, Influencer Marketing, News, NIL, NIL for Athletes, NIL for Sponsors, Sports Marketing
Stars are born in March Madness. And with NIL, the moments that solidify a student-athlete’s name in school history can now be monetized. Catch phrases, Cinderella runs, and breakout players – athletes can now cash in. Many brands are already ahead of the game,...