Virginia High School League approves rule change; youth athletes can now monetize NIL. August 3, 2023 Leesburg, VA: Loudoun Soccer Club, the Virginia-based youth soccer club, announced today a partnership with Opendorse to support club student-athletes in maximizing...
July 17, 2023 Omaha, NE: Alumna House, the premier collegiate women’s apparel company, is thrilled to announce its dynamic partnership with college volleyball players to launch an inspiring clothing line focused on the power of a positive mindset. Through an...
Big moments mean big paydays for student-athletes. And many brands are helping them capitalize on those clutch plays and big games. Cheez-It is helping student-athletes “feel the cheeziest” while performing at the highest level. The brand signed NIL deals with four...
Authentically aligning with its target audiences’ passions and playfully inserting the brand into culture by tapping into a trending phenomenon of fantastically wild facial hair that players rock on court during tournament season. That was the goal for Pringles,...
The deal will streamline Collective operations, support brand deals for Tennessee athletes The Volunteer Club and Opendorse are expanding their agreement and launching first-ever solutions in the NIL Collective market. In addition to streamlining NIL compensation and...
*Updated 5/25/2023* From the California State Capitol in Sacramento to Florida’s in Tallahassee, no two state offices have garnered more attention on the topic of collegiate student-athletes’ name, image, and likeness (NIL). In the fall of 2019, California...
