Virginia High School League approves rule change; youth athletes can now monetize NIL. August 3, 2023 Leesburg, VA: Loudoun Soccer Club, the Virginia-based youth soccer club, announced today a partnership with Opendorse to support club student-athletes in maximizing...
July 17, 2023 Omaha, NE: Alumna House, the premier collegiate women’s apparel company, is thrilled to announce its dynamic partnership with college volleyball players to launch an inspiring clothing line focused on the power of a positive mindset. Through an...
Big moments mean big paydays for student-athletes. And many brands are helping them capitalize on those clutch plays and big games. Cheez-It is helping student-athletes “feel the cheeziest” while performing at the highest level. The brand signed NIL deals with four...
With restaurants accounting for 5% of national NIL brand spend, multiple fast-casual restaurants are partnering with student-athletes to spread the word about store openings and new meal options. Let’s explore five fast-casual restaurants activating with...
Authentically aligning with its target audiences’ passions and playfully inserting the brand into culture by tapping into a trending phenomenon of fantastically wild facial hair that players rock on court during tournament season. That was the goal for Pringles,...