by Julian Valentin | Nov 17, 2022 | NIL, Social Media, Sports Marketing
As fans enter arenas and stadiums across the country to support their favorite teams, there’s a crispness in the air. It’s one of the best times to be a college sports fan as October marks the beginning of crossover season. Supporters are locked into their favorite...
by Julian Valentin | Oct 25, 2022 | Case Studies, NIL for Sponsors, Sports Marketing
College football teams around the country have started to claim bowl eligibility, which means Bowl Season is right around the corner. The introduction of Name, Image and Likeness (NIL) last summer changed the world of college athletics – not just for...
by Julian Valentin | Oct 7, 2022 | NIL, NIL for Athletes, Sports Marketing
Fall sports are in full swing. There is quality competition and great storylines across the country. Athletes have been capturing the attention of fans, which has led to more deal requests in the NIL game. Jalon Daniels | Kansas Football On the gridiron, the Kansas...
by Julian Valentin | Sep 29, 2022 | Case Studies, Digital Marketing, NIL Brand Articles, NIL for Sponsors
Ameritas took their support of student-athletes to the next level through NIL partnerships. Since 2006, Ameritas has been the title sponsor of the Ameritas Players Challenge, a competition annually featuring the University of Nebraska Women’s Volleyball team. The...
by Julian Valentin | Aug 30, 2022 | NIL, NIL for Athletes, Sports Marketing
Sports media has been buzzing about NIL deals since last July. Legal implications of this new world have also become a topic of conversation. From NIL rules by state to high school NIL, changing legislation has framed the daily discussion. As athletes determine...
