Opendorse Blog
Your source for athlete-driven news, insights, and education.

Recent Posts
Building a Strong Foundation to Maximize the NIL Era with Matt Henningsen
July 1, 2021, came quick. Athletic departments scrambled to write NIL policies and provide student-athletes with education on these new rules while they were on summer break. Wisconsin Football fifth-year senior Matt Henningsen shared how he plays by the rules and...
How NIL has Helped Chayla Edwards Find Confidence
Wisconsin Women’s Hockey junior Chayla Edwards uses social media to share what she’s passionate about. Scroll through her Instagram feed and Linktree to see her discussing issues that are important to her, bringing attention to different causes fans can support. NIL...
Preparing for a Moment: Jared Casey’s NIL Viral Play
Safe to say, most athletes have dreamed about that moment when they make a big play or capture a key result, and the roar of the crowd never ends. Now multiply it as the moment goes viral on social media. Next thing you know, everyone knows your name after you...
End of the Year Wrap: NIL and Athletes
For college athletes, the semester is over, and finals are complete. For most athletes, the holidays begin to slow everything down. In this time of recharge and recovery, athletes in the NIL era can get ready for the new year, get...
Making the Most of NIL with Trey McGowens
Trey McGowens has developed a unique personal brand. As a transfer playing on the same team as his brother, Bryce, McGowens has connected with his local community and found support during the highs and lows of the season. McGowens transferred from Pittsburgh to...
Most Marketable Athletes in the Women’s Volleyball Elite Eight
The stage is set for the NCAA Women’s Volleyball DI Elite Eight. Full of superstar athletes, let’s break down the top 10 most marketable student-athletes, based on NIL value. Lexi Sun | University of Nebraska-Lincoln Sun entered the NIL era with a hot start by...