Opendorse Blog
Your source for athlete-driven news, insights, and education.
Recent Posts
March Mustache for the win: Pringles’ creative approach to NIL
Authentically aligning with its target audiences' passions and playfully inserting the brand into culture by tapping into a trending phenomenon of fantastically wild facial hair that players rock on court during tournament season. That was the goal for Pringles, as...
Product Update: Opendorse Insights Dashboard™
As part of our latest release, we are excited to introduce the brand-new Insights Dashboard for school partners. This new feature consolidates information on content, compliance, and marketplace performance while making it easier to track how your student-athletes are...
Volunteer Club & Opendorse Launch Expanded, First-of-its-Kind Partnership
The deal will streamline Collective operations, support brand deals for Tennessee athletes The Volunteer Club and Opendorse are expanding their agreement and launching first-ever solutions in the NIL Collective market. In addition to streamlining NIL compensation and...
NIL Incoming: Comparing State Laws and Proposed Legislation
*Updated 5/25/2023* From the California State Capitol in Sacramento to Florida's in Tallahassee, no two state offices have garnered more attention on the topic of collegiate student-athletes’ name, image, and likeness (NIL). In the fall of 2019, California Governor...
SPANX, LLC teams up with college athletes to promote activewear
ATLANTA (May 15, 2023) – SPANX, LLC, the mission-driven womenswear brand, announced today name, image and likeness (NIL) deals with 40+ female student-athletes. Spanx is a brand made for women’s bodies, by women. Proven with the brand’s functional fashion, the styles...
Game On: How Brands Are Leveraging NIL in 2023
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