by Julian Valentin | Jan 11, 2023 | NIL for Athletes, NIL for Sponsors, Sports Marketing
Sydney McKinney doesn’t want to only be known as a softball player. She’s an artist. A dog-mom. A creator. A future law school student. And now, thanks to NIL, the Wichita State softball star can explore all her passions and make money while doing so. “The...
by Julian Valentin | Jan 9, 2023 | NIL for Athletes, Social Media, Sports Marketing
Student-athletes played a crucial role in helping supporters give perfect gifts this holiday season while earning a little extra too. Between fall seasons wrapping up, athletes heading to winter break, and football bowl season right around the corner, December was a...
by Julian Valentin | Dec 5, 2022 | News
Advantage Capital joins longtime investors Serra Ventures and Flyover Capital to maximize Name, Image and Likeness opportunities for 500,000+ college athletes. Opendorse, the athlete marketplace and NIL company, has raised a $20 million funding round to maximize NIL...
by Julian Valentin | Nov 17, 2022 | NIL, Social Media, Sports Marketing
As fans enter arenas and stadiums across the country to support their favorite teams, there’s a crispness in the air. It’s one of the best times to be a college sports fan as October marks the beginning of crossover season. Supporters are locked into their favorite...
by Julian Valentin | Nov 15, 2022 | Industry News, News, NIL, NIL for Athletes, NIL for Coaches & Administrators, opendorse News
The Horizon League has partnered with Opendorse to provide Name, Image and Likeness (NIL) technology and services for their student-athletes at all its member schools. Most college athletic conferences have served in an advisory role regarding Name, Image and Likeness...