by Julian Valentin | Jun 13, 2025 | Case Studies, Industry News, News
In a new data report comparing Men’s and Women’s College World Series player social media followers, Opendorse has revealed compelling insights into the rise of women’s sports, using innovative audience analysis that puts college Softball in the...
by Blake Schaben | May 22, 2025 | News, NIL Brand Articles
In a world dominated by short-form content, it’s easy for a single post to get buried in the scroll. But when brands go beyond a single touchpoint, when they invest in repeat campaigns with athletes, they create something far more powerful than a short-lived...
by Blake Schaben | May 14, 2025 | News
(Seaside, Calif. and Lincoln, Neb. – May 14, 2025) – Cal State Monterey Bay Athletics has renewed and expanded its partnership with Opendorse, the leading NIL technology, data, and service company. As part of the enhanced agreement, CSUMB will now provide...
by Julian Valentin | May 14, 2025 | Industry News, News
The Opendorse NIL Marketing Forum is a first-of-its-kind event bringing together national, regional, and local brands with college athletics leaders to explore the evolving intersection of marketing, media, and modern college athletics. Held just four blocks from...
by Blake Schaben | May 6, 2025 | News, NIL Brand Articles
“Nico Iamaleava’s dramatic NIL dispute with Tennessee cost him millions.” “Duke, Kentucky, UNC reportedly spending over $10 million on NIL contracts.” These are the headlines that dominate the NIL conversation. They fuel the idea that this era of college...
