by Blake Schaben | Feb 26, 2025 | News
Instagram is enhancing its influencer marketing tools with Testimonials, a new feature designed to strengthen brand-creator collaborations. While Partnership Ads have long allowed brands to promote creator content as paid ads, Testimonials introduce a fresh way for...
by Julian Valentin | Jan 9, 2025 | News
While 21M watch the College Football Playoff Semifinal games, 6.2M athlete followers engage on social channels. Learn more about that 30% of the broadcast audience that connect with the players on social. The 2024-2025 College Football Playoff Semifinal features...