(Parkville, Mo. and Lincoln, Neb. – July 30, 2025) – Park University has announced a new partnership with Opendorse, the leading NIL technology, data, and service company, to provide student-athletes with industry-leading support to navigate the NIL landscape.
Through this partnership, Park student-athletes will gain access to a branded Opendorse Marketplace, making it easy for fans and brands to connect with athletes for compliant NIL opportunities. The partnership also includes access to the Opendorse NIL Masterclass and Education Library, personal brand development resources, and automatic disclosure and reporting tools to ensure institutional compliance.
“We’re excited to move forward with Opendorse as our preferred platform for NIL tools and education,” said Kristin Gillette, Director of Athletics at Park University. “This partnership gives us peace of mind knowing our student-athletes are supported, educated, and empowered in this space. We’re also eager to engage our local business partners and supporters in new ways through the platform.”
The partnership continues the strong relationship between Opendorse and the Heart of America Athletic Conference, with Park joining a growing list of NAIA institutions prioritizing education and opportunity for their student-athletes.
“Opendorse is proud to welcome Park University and further our commitment to helping every athlete possible,” said Jake Daugherty, Manager, Collegiate Partnerships at Opendorse. “This partnership will provide Park student-athletes with the tools, education, and support they need to make the most of their time in Parkville.”
This partnership is part of a dual-campus agreement that ensures consistent NIL support for all Park University athletes.
About Opendorse
Opendorse is the technology, data, and service platform powering the Name, Image, and Likeness (NIL) industry for colleges, collectives, consumers, and commercial partners. More than 150,000 athlete influencers use Opendorse to build, promote, and monetize their personal brands through the largest athlete media network.
For media inquiries, contact Opendorse VP, Collegiate Services & Marketing Julian Valentin at julian.valentin@opendorse.com.
