Opendorse Blog
Your source for athlete-driven news, insights, and education.
Recent Posts
Most Influential Puma Sponsored Athletes on Social
Nike and Adidas are often the big names that are touted within the sportswear landscape. And yet many do not know that Puma has been around longer than both of them. It is that ode to history that has attracted many to the brand. Take basketball for instance. A new...
Most Influential Red Bull Sponsored Athletes on Social
Red Bull is everywhere. From Austria to New York, the energy drink brand is taking up shelf space at both your local convenience store and the world of sport. The Austrian-based brand hosts an impressive roster of world-renowned...
Most Influential Powerade Sponsored Athletes on Social
The sports and energy drink industries have never been more competitive. From BODYARMOR to Pepsico owned Gatorade, consumers have a litany of choices to pick through. And especially during COVID-19, these companies are being forced to get creative with their marketing...
Top 15 Most Influential Gatorade Sponsored Athletes on Social
Gatorade. It is synonymous with the world of athletics. While mostly known for hydration, the hydration giant has expanded its reach far beyond what happens on the field of play. From crowning future superstars and MVPs such...
BYU Athletics to Prepare Athletes for NIL Changes with Opendorse Ready
Cougars Partner with Opendorse to Maximize Value of Student-Athlete’s Name, Image, and Likeness Rights. Brigham Young University Athletics announced today its decision to join Opendorse Ready, the Name, Image, and Likeness (NIL) Readiness Program powered by Opendorse....
NIL Earning Power: College Football Top 10
College football is finally back in (almost) full swing. While recent months were marred with uncertainty for programs and conferences, athletes throughout the country have proven the power of their voice by promoting their return to play and supporting social justice...