Opendorse Blog
Your source for athlete-driven news, insights, and education.
Recent Posts
Seizing the Opportunity: How Athletes Can Leverage Opendorse to Secure NIL Deals
For college athletes, NIL presents more than just extra income—it’s an opportunity to build your brand and shape your financial future. But turning that opportunity into real deals takes the right approach. For many athletes, landing sponsorships can feel...
Utah State University Eastern Partners with Opendorse to Support Eagles Student-Athletes with NIL Resources
(Price, Utah and Lincoln, Neb. – March 6, 2025) – Utah State University Eastern Athletics today announced a strategic partnership with Opendorse, the college athletics NIL leader, to provide Name, Image & Likeness (NIL) education and resources for Eagles...
Opendorse Launches JackedNIL.com With Expanded Partnership
(Brookings, S.D. and Lincoln, Neb. – March 5, 2025) – Jacked NIL has taken another step forward with the official launch of jackednil.com, a fully integrated platform designed to empower Jackrabbit student-athletes. In partnership with Opendorse and Jackrabbit Sports...
Instagram’s New Partnership Ad Feature: What It Means for Brands and Athletes
Instagram is enhancing its influencer marketing tools with Testimonials, a new feature designed to strengthen brand-creator collaborations. While Partnership Ads have long allowed brands to promote creator content as paid ads, Testimonials introduce a fresh way for...
Don’t Get Caught Off Guard: Understanding Taxes on NIL Income
Name, Image & Likeness (NIL) has provided college athletes with the opportunity to secure partnerships with brands, fans, donors, and collectives. While these deals provide financial benefits, they also introduce responsibilities that some athletes may not have...
Beyond the Bracket: A Brand’s Guide to March
March is more than just another month on the sports calendar—it’s a cultural event. Millions of fans flock to arenas and tune in on TV, brackets are busted, and new stars emerge on college basketball’s biggest stage. For brands, the Men’s and Women’s tournaments...