Opendorse Blog
Your source for athlete-driven news, insights, and education.
Recent Posts
TikTok Monetization Opportunities
TikTok is one of the most engaging platforms for today’s athletes. With average engagement rates ranging from 5-9% and 62% of users are between the ages of 10 and 29 (according to STN Digital), the platform has near-unlimited monetization potential for committed...
How To Monetize Private Lessons
Similar to sports camps, private lessons are a great way for athletes to connect with and coach the next generation of athletes in their community while earning compensation from their skills. Private lessons provide big opportunities for athletes in skill-based and...
NIL Masterclass: 3 Things We Learned From David Herman– Twitter
Twitter is an undeniable avenue for athletes, fans, and sports organizations to interact online. The platform’s real-time conversation and penchant for showcasing personality make it one of the premium places for student-athletes to build their personal brands....
How Divison III Programs Use Opendorse
Student-athlete brand building programs are often thought to only be accessible to the biggest and most successful college athletics programs in the country. That, however, is not the case. We caught up with Adam Ledyard, Assistant AD for Communications at East Texas...
How Sponsors and Rookies Owned the Moment During the 2021 NFL Draft
The NFL Draft is historically one of the most active days of the year at Opendorse. As the social media activation partner of NFLPA, we’ve helped hundreds of newly drafted rookies accept opportunities and publish posts for partners. Our product has been used to...
Understanding Proposed Changes to NCAA NIL Regulations
It is challenging to go a day in college sports without hearing chatter about Name, Image, and Likeness - NIL for short. We are at the culmination of many decades worth of debates on student-athletes’ rights of publicity and on the brink of a major shift in college...