Opendorse Blog

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NIL AT 3: The Annual Opendorse Report

NIL AT 3: The Annual Opendorse Report

To celebrate the anniversary of NIL, Opendorse has released its third annual industry report: NIL AT 3. Since July 1, 2021, the total projected NIL market has exploded from $917 million in 2021-22 to an expected $1.67 billion in 2024-25 – with no signs of slowing...

A Brand’s Guide to NIL Success in March

A Brand’s Guide to NIL Success in March

Spring brings warmer weather, blooming flowers, and *checks notes*...dancing. Each year, college basketball teams across the country battle through the winter in hopes of securing a ticket to the big dance. And this year’s tournament, the 85th March Madness, is just...

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