by Julian Valentin | Jul 6, 2022 | NCAA, NIL for Athletes, Social Media
With 25+ deals under her belt, FAU graduating senior Cara Simpson is a NIL pro. A standout on the Women’s Track & Field team, she blazed a trail in year one of the NIL era and developed real-life experience that helped set up her professional career. As a business...
by Julian Valentin | Apr 15, 2022 | Digital Marketing, Endorsements & Sponsorships, Social Media
Each year Opendorse takes time to recognize partners, brands, and athletes going above and beyond. This year, a record-breaking 52 awards were given. Partner of the Year P5 College: University of Maryland G5 College: East Carolina University Small School: Grand Canyon...
by Artillery | Apr 14, 2022 | Case Studies, NIL for Athletes, Social Media, Sports Marketing
Story written by Kenzie Knuckles, Women’s Volleyball player at the University of Nebraska When we think about NIL as college athletes, it’s usually about the payout, what deals there are, and how you can sell yourself as a brand. We don’t spend as...
by Julian Valentin | Apr 11, 2022 | Endorsements & Sponsorships, NIL for Athletes, Social Media
Attention has turned to the 2022 WNBA Draft following the 2022 NCAA Women’s Basketball Tournament. This year’s NCAA Women’s Basketball Championship game drew 4.85 million viewers on ESPN networks, 18% more than last year and 30% more viewers than 2019. The new era of...
by Julian Valentin | Apr 4, 2022 | NIL, NIL for Athletes, Social Media
Tucker La Belle is a lacrosse student-athlete at Clarke University in Dubuque, Iowa. But he’s far more than that. Between classes, he also manages social media for the Field of Dreams Movie Site. He co-founded a semi-pro lacrosse club, the Iowa Dogfish. He’s Chief...
by Julian Valentin | Mar 21, 2022 | NIL for Athletes, Social Media
Ohio State synchronized swimmer Laila Huric is making a splash in the NIL era. Synchronized Swimming is not an officially sanctioned NCAA sport, but that has not stopped her from leading the way for women across the country. As Ohio State prepares to host the U.S....
