As social media marketers in sports, we are well aware of just how powerful Instagram can be. You understand its impact on culture and ability to draw unmatched engagement for your team or league channel. But you’re likely also aware that there’s an even...
The San Diego State athletic department announced today its decision to join Opendorse Ready, the Name, Image, and Likeness (NIL) Readiness Program. With experience maximizing endorsement value for thousands of professional athletes since 2012, Opendorse has...
On March 10, 2020, we announced our partnership with Nebraska Athletics, debuting the Opendorse Ready™ program to the college sports world. The goal — to help student-athletes, coaches, and administrators at all levels prepare for the coming changes to name, image and...
All Fresno State student-athletes will have access to Opendorse Ready, which provides unique education, resources, and solutions for student-athletes to elevate their brands and be prepared to maximize their Name, Image and Likeness (NIL) value. Fresno State Athletics...
Indiana University Athletics announced today its decision to join Opendorse Ready, the Name, Image, and Likeness (NIL) Readiness program. With experience maximizing endorsement value for thousands of professional athletes since 2012, Opendorse has established the...
Sports may be on pause, but the athlete’s voice is stronger than ever before. We’ve all seen it in practice. Athletes impact culture, effect change, and drive conversation well beyond the lines of their sport. What they say – and what they share – matters....