by Julian Valentin | Dec 16, 2019 | Analysis, NBA, Social Media
Analyzing the game’s most-followed, engaging, and impactful NBA players on social media. After a long and eventful off-season that saw many of the league’s top players switch franchises, the 2019-2020 NBA season is in full swing. To take stock of the new-look NBA, we...
by Julian Valentin | Sep 11, 2019 | Case Studies, NCAA
How A Major University Raised $3.26 million in 24 hours with help from Student-Athlete Alumni on Twitter. What’s an athlete-driven tweet worth? Turns out, when the right content is published by the right athlete, in the right channel, at the right time — it can be...
by Julian Valentin | Sep 5, 2019 | Analysis, NFL, Social Media
Football is back, and the NFL is set to take over televisions across America. In today’s league, though, NFL superstars don’t just take over televisions in the fall—their highlights will also be dominating social media feeds across the country for the next five...
by Julian Valentin | Jul 30, 2019 | Analysis, NCAA
Social media has become one of the most powerful tools available to a head coach and program in today’s college recruiting landscape. Today, coaches across the country are using their handles as channels to consistently reach recruits and fans with their...
by Julian Valentin | Jul 18, 2019 | Analysis
In this webinar, Front Office Sports CEO Adam White hosts opendorse CEO Blake Lawrence, Athlete Marketing Expert Zach Soskin, Twitter Sports Partner Manager David Herman, and Facebook Head of Sports Partnerships Vincent Pannozzo to discuss the state of social media in...