by Julian Valentin | Mar 27, 2020 | Social Media
Despite what the kids may say, Facebook isn’t just a social network for your parents or as those same kids call them ‘Boomers.’ Yes, they are on there, but it’s an amazing platform for both brands and individuals to gain fans or followers. And there are plenty of ways...
by Julian Valentin | Mar 6, 2020 | News
Sponsorship can be an exceptional way to drive brand awareness and business outcomes as part of an overall marketing strategy. Depending on the sport, a sponsorship, whether for a single event or an entire season, can place a brand in front of tens of millions of...
by Julian Valentin | Feb 6, 2020 | Analysis, Endorsements & Sponsorships, NFL
When it comes to earnings, the NFL is a quarterbacks’ league – the top earners by both salary and endorsements are almost all quarterbacks, but why? With 53 players on a team, the majority of endorsements can only go to a handful of players, and that selection will be...
by Julian Valentin | Jan 28, 2020 | Analysis, Social Media
Social media has certainly changed the game for athletes and sports influencers around the world, at every level of play. And with a recent survey citing over 3.5 billion active social media users worldwide, it’s safe to say that these influential...
by Julian Valentin | Jan 15, 2020 | Resources
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