Professional athletes have been engaging with agents to build and monetize their brands since the 1960’s, but recent changes to NIL rules now allow college athletes in the US to monetize their name, image and likeness too. These changes have suddenly...
Champion of the Year: Lynnea Phillips – Indiana Our #AthleteDriven Champion of the Year Award goes to @LynneaPhillips!@IUHoosiers | @CubanCenter pic.twitter.com/QUMRgICj4X— Opendorse (@opendorse) March 10, 2021 Advertiser Award Winners: Partner of the Year...
Nike and Adidas are often the big names that are touted within the sportswear landscape. And yet many do not know that Puma has been around longer than both of them. It is that ode to history that has attracted many to the brand. Take basketball for instance. A new...
