Augustana University Expands NIL Partnership with Opendorse with Deals+

(Sioux Falls, S.D. and Lincoln, Neb. – April 1, 2026) – Augustana University has expanded its partnership with Opendorse, the leading NIL technology, data, and service provider, adding Deals+ to further strengthen its commitment to student-athlete success. The addition gives Augustana a dedicated resource for facilitating NIL deals directly with fans, donors, and businesses within the Viking community. 

At the heart of this partnership is a commitment to education. Opendorse will work closely with PAC leadership to provide a clearer, more comprehensive understanding of the NIL landscape at the Division III level — giving the conference the foundation it needs to guide member schools with clarity and confidence.

As the first NCAA Division II school to partner with Opendorse back in 2020, Augustana has consistently set the standard for what NIL support looks like beyond the Division I level. With the addition of Deals+, Augustana will now have access to a deal-sourcing platform designed to discover, negotiate, and complete deals.  

“As name, image, and likeness opportunities continue to grow for our student-athletes, we’ve been looking for a way to make it easy and impactful,” said Josh Morton, Vice President for Athletics at Augustana. “Opendorse came through again and I’m excited to see our athletes today – and in the future – benefit from this investment.” 

Through Deals+, Augustana’s supporters will have a streamlined, compliant path to engage directly with student-athletes. The Opendorse team works behind the scenes to connect athletes with the right opportunities, manage the deal process, and ensure every activation is executed efficiently, giving athletic department staff more time to focus on the athletes themselves. 

The expansion builds on a partnership that already includes the Opendorse Masterclass, the NIL Education Library, and a branded NIL Marketplace – tools that have helped Augustana athletes build their brands and capitalize on opportunities since the earliest days of the NIL era. 

“Augustana was a pioneer when they became the first Division II school to partner with Opendorse, and they haven’t stopped leading since,” said Jake Daugherty, Manager, Collegiate Partnerships at Opendorse. “Adding Deals+ is a natural next step for a program that truly invests in its athletes. By bringing our team into the deal facilitation process, Augustana is ensuring their donors and community have a clear, trusted path to support Viking student-athletes in a meaningful way.” 

Augustana continues to prove what NIL success looks like at the Division II level. With a long-term foundation in place and Deals+ now added to the mix, the Vikings are positioned to deliver one of the most complete NIL programs in the country at any level. 

About Opendorse 

Opendorse is the technology, data, and service platform powering the Name, Image, and Likeness (NIL) industry for colleges, collectives, consumers, and commercial partners. More than 175,000 athlete influencers use Opendorse to build, promote, and monetize their personal brands through the largest athlete media network. 

For media inquiries, contact Opendorse SVP, Collegiate Services & Marketing Julian Valentin at julian.valentin@opendorse.com.

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