(Ina, Ill. and Lincoln, Neb. – August 6, 2025) – Rend Lake College today announced a new partnership with Opendorse, the leading NIL technology, data, and service provider, to enhance Name, Image, and Likeness (NIL) opportunities for its student-athletes.
This partnership gives Rend Lake student-athletes access to a premium NIL marketplace where fans and donors can contribute directly to their favorite athletes, helping them build their brands and make the most of their opportunities.
“Rend Lake College Athletics is proud to be partnering with Opendorse, the leader in NIL service providers,” said Tim Wills, Rend Lake College Athletic Director. “Name, Image, and Likeness is now a reality in college athletics, and RLC wants to give our student-athletes the opportunity to capitalize in the NIL marketplace. We believe Opendorse will provide the very best service to assist our student-athletes as they work to grow their brands.”
The partnership also includes access to Opendorse’s comprehensive NIL education tools, ensuring athletes understand how to build their personal brands and maximize opportunities responsibly. From financial literacy to content creation, Rend Lake student-athletes will receive the resources they need to succeed on and off the field.
“NIL isn’t just for the big schools—it’s for every athlete willing to put in the work,” said Jake Daugherty, Opendorse Manager, Collegiate Partnerships. “Rend Lake understands that, and we’re proud to provide their student-athletes with the tools they need to grow their personal brands and maximize their opportunity as student-athletes.”
As one of the most forward-thinking athletic departments in the NJCAA, Rend Lake joins a growing national network of colleges using Opendorse to help student-athletes navigate and benefit from the evolving NIL era.
About Opendorse
Opendorse is the technology, data, and service platform powering the Name, Image, and Likeness (NIL) industry for colleges, collectives, consumers, and commercial partners. More than 150,000 athlete influencers use Opendorse to build, promote, and monetize their personal brands through the largest athlete media network.
For media inquiries, contact Opendorse SVP, Collegiate Services & Marketing Julian Valentin at julian.valentin@opendorse.com.
