(Brookings, S.D. and Lincoln, Neb. – March 5, 2025) – Jacked NIL has taken another step forward with the official launch of jackednil.com, a fully integrated platform designed to empower Jackrabbit student-athletes. In partnership with Opendorse and Jackrabbit Sports Properties, SDSU is also enhancing its NIL platforms with a streamlined sport-specific contribution site, Premium NIL Marketplace, Jackrabbit student-athlete branded apparel and dedicated personnel with Opendorse to facilitate the day-to-day operations of the Jacked NIL program.
This expansion comes on the heels of a recent Jacked NIL launch with Jackrabbit Sports Properties, which is designed to enhance local NIL engagement.
Through this expansion, Opendorse has also hired a dedicated partnership General Manager to provide consistent hands-on strategy, oversight, and execution of all elements of the partnership. This individual will be an Opendorse employee working on behalf of Jackrabbit student-athletes.
“South Dakota State continues to make a bold investment in NIL with the launching of Jacked NIL,” said Opendorse Co-Founder & President, Collegiate Operations Blake Lawrence. “By expanding their NIL resources with a Premium Marketplace, custom contribution site and one of the first remote Opendorse GMs in the country, the Jackrabbits are providing their student-athletes with a cutting-edge system designed for long-term success. This partnership sets a new standard.”
With Jacked NIL in place and a dedicated Opendorse NIL expert supporting the program, SDSU is ensuring that its student-athletes and stakeholders have access to the best NIL tools available. By continuing to invest in innovation, SDSU is positioning itself as a leader in student-athlete empowerment, providing the framework for long-term sustainability and success.
Additionally, through the Jacked NIL Marketplace on Opendorse, student-athletes can easily view and apply for opportunities posted by businesses and organizations, providing them with direct access to commercial partnerships. The sport-specific contribution site allows supporters to make direct financial contributions to be distributed to student-athletes through NIL activities. These combined custom elements simplify the NIL process, while ensuring transparency, compliance, and efficiency.
For additional information about opportunities to support SDSU NIL activities, businesses and supporters visit JackedNIL.com, contact Jonathan Treiber at jonathan.treiber@jackrabbitsportsproperties.com or send information to jackednil@opendorse.com.
About Opendorse
Opendorse is the leading athlete network and collegiate technology company, providing products and services to the Name, Image & Likeness (NIL) endorsement industry. 150K+ athletes use Opendorse to build and monetize their name, image, and likeness with support from hundreds of colleges and thousands of brands, fans, donors, and partners.
For media inquiries, contact Opendorse VP, Collegiate Services & Marketing Julian Valentin at julian.valentin@opendorse.com.