by Julian Valentin | Jan 11, 2023 | NIL for Athletes, NIL for Sponsors, Sports Marketing
Sydney McKinney doesn’t want to only be known as a softball player. She’s an artist. A dog-mom. A creator. A future law school student. And now, thanks to NIL, the Wichita State softball star can explore all her passions and make money while doing so. “The...
by Julian Valentin | May 11, 2022 | NIL for Athletes
NIL has been a game-changer for Kendall Lee. A fifth-year senior, she is working to get her MBA while finishing her final softball season with the Memphis Tigers. Throughout her time as a college athlete, Lee has been active on TikTok and has grown her following to...
by Julian Valentin | Feb 18, 2022 | NIL, NIL for Athletes, NIL for Sponsors
Ranking the top 10 baseball and softball student-athletes across the NCAA, based on NIL Value: 1. Montana Fouts | Alabama Softball As one of the best softball players in the country, Fouts took the NIL era by storm by running her own Be The Blessing youth...
by Julian Valentin | Nov 29, 2021 | NCAA, NIL for Athletes, Social Media
Many athletes sliding into the NIL era have been building their personal brand on social media for years. Posting on social media is something Texas Softball star Lauren Burke has enjoyed doing throughout her time as a student-athletes, and she has built an audience...
