Opendorse Blog
Your source for athlete-driven news, insights, and education.
Recent Posts
How Athletes Positively Influence Cause-Based Marketing Campaigns
As the 2024 Presidential Election approaches, a new wave of influence is emerging—college athletes are stepping into the spotlight, utilizing their platforms to engage first-time voters and advocate for the issues they believe in. This is a pivotal moment in American...
Introducing Opendorse Contracts: NIL Contract Management for Collectives and Colleges
We are excited to unveil the newest solution for our college and collective partners: Opendorse Contracts. This new feature will enhance the way collectives, and soon colleges, manage contracts, including revenue share payments, with their athletes by streamlining the...
Opendorse Announces New CEO Appointment and Leadership Addition
Stephen Denton is appointed Chief Executive Officer of Opendorse while founders Blake Lawrence and Adi Kunalic take on roles as President of Collegiate Operations and Chief Operating Officer. Lincoln, NE, July 16, 2024 – Opendorse, the leading NIL service and...
NIL AT 3: The Annual Opendorse Report
To celebrate the anniversary of NIL, Opendorse has released its third annual industry report: NIL AT 3. Since July 1, 2021, the total projected NIL market has exploded from $917 million in 2021-22 to an expected $1.67 billion in 2024-25 – with no signs of slowing...
Opendorse Education Data Report: 2023-2024
Download The Report
The University of Nebraska at Omaha and Opendorse Announce Strategic Partnership for Holistic Student-Athlete Education Model
Omaha, NE – June 7, 2024 –The University of Nebraska at Omaha (UNO) and Opendorse, the NIL leader and TIME100 Most Influential Company, today announced a strategic partnership to revolutionize student-athlete education and success. Holistic Athlete™ combines UNO’s...