Opendorse Blog
Your source for athlete-driven news, insights, and education.
Recent Posts
The NBA’s Top-10 Endorsement Earners
Through several weeks of NBA Bubble isolation, we've seen the players' performance on social media at its offseason best. From powerful social activism to effective partner promotions, NBA players continue to set the standard for success on social. More and more, it's...
Which Athletes are Earning Endorsements on Instagram?
Professional sports across the country began to shut down on March 11. In the months that have followed, athletes and brands have adjusted plans to engage fans in new ways. Without live sports as an anchor, many of these sponsorship and endorsement activations have...
State of Sponsored Social Report
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How to Monetize Private Lessons
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3 Keys to More Marketing Deals: Tips from an NFL Player Marketing Rep
https://www.youtube.com/watch?v=RdI4r9ES8NY Jacquelyn Dahl knows what it takes to be an athlete from every angle. She's a former student-athlete and founder of 1Up Sports Marketing where she provides marketing representation for some of the NFL's biggest stars in...
What Is A Sponsorship Activation?
Sponsoring an event or organization can be a great way for brands of bringing awareness, brand affiliation, and generate revenue-driving leads. Sponsorships can often foster brand loyalty more subtly and effectively than other marketing tactics. However, in today’s...