Opendorse Blog
Your source for athlete-driven news, insights, and education.
Recent Posts
Previously Recorded Live Product Announcement with CEO Blake Lawrence
We had over 500 of our closest friends in the industry join us as I shared our vision to prepare this ecosystem for the new era of athlete endorsements. Presenting the next generation of Opendorse: https://www.youtube.com/watch?v=jx5o4jwwd8k Opendorse...
Opendorse and Overtime Team to Prepare College Athletes, Programs for NIL
https://vimeo.com/471102007 Partnership to offer student-athlete brand-building packages to college programs Opendorse and Overtime today announced the launch of a partnership built to prepare the endorsement industry for coming changes to Name, Image and Likeness...
Announcing The Next Generation of Athlete Endorsements
Last week, we made one of the landmark announcements in Opendorse history. I shared a vision — one that we’ve had from the beginning — to bring the athlete endorsement industry together with the technology it needs to succeed. We shared our vision to prepare this...
No Offseason For Endorsements: How Brands and Athletes Can Win The Offseason
Sports fans have enjoyed non-stop sports action this summer with major league seasons finding their rhythm. The NWSL was the first league to start a bubble season in June, kicking off the sports restart and leading the WNBA and PLL to start their bubble seasons in...
The WNBA’s Most Influential Players on Social Media
2020 has been a year focused on adaptability for sports leagues, teams, and athletes. During the midst of uncertainty, the WNBA has taken the 2020 season as an opportunity to explode in growth, seeing an 68% increase in viewership. In April, the WNBA was the first...
Wake Forest Athletics to Build Student-Athlete Brands with Opendorse
Wake Forest’s partnership with Opendorse is key for its “STRIDE” program to help student-athletes with NIL education and performance tools, with emphasis on personal brand building with social media. Following Monday’s announcement detailing Wake Forest Athletics...