Opendorse Blog
Your source for athlete-driven news, insights, and education.
Recent Posts
MOKAN Basketball to Launch NIL Program for Player Brand Development
MOKAN joins Opendorse Ready™ to Help Student-Athletes Build Personal Brands in Preparation for Name, Image, and Likeness MOKAN Basketball, one of the nation’s premier grassroots basketball programs, announced today its decision to join Opendorse Ready, the Name,...
The Top Endorsement Partnerships Between Athletes and Tech Companies
Technology companies have always lent themselves to natural partnerships in the sports world. But as technology advances, so does the crowded sponsorship space in the technology sector. In recent years, the data and analytics side of professional sports has...
The Most Influential Athletes with Athletic Apparel Endorsement Deals
We’ve all heard about being the “Face of the Franchise” from any of the major sports, but for more than a couple of decades, athletes have become the public faces for brands. With the likes of Nike, Adidas, and Under Armour, there’s a constant arms race...
Top Athlete Endorsements for Retail and Consumer Packaged Goods
The land of CPG brands and products is a favorite for athletes to venture into. With many already expressing a natural love and affinity for their favorite brands, it makes for a natural partnership for them to explore. Athletes have come a long way from making...
Airlines with Athlete Endorsements and Sports Sponsorship
While the airline industry has seen a downturn as a result of the COVID-19 pandemic, it is still a thriving part of the sport sponsorship landscape. Many teams and clubs around the world have partnerships with these major airlines as they serve hold...
Most Influential Monster Sponsored Athletes on Social
Known for ‘refusing to acknowledge the traditional,’ Monster Energy is a focal point across motocross, off-road, NASCAR, MMA, BMX, surf, snowboard, ski, skateboard, or the rock and roll lifestyle (Gronk! More on that later). It’s a...