Opendorse Blog
Your source for athlete-driven news, insights, and education.
Recent Posts
Quality Content: Champs, Eastbay & Anthony Hamilton Jr.
Champs Sports and Eastbay have emerged as leading NIL players in the sports retail industry by featuring student-athletes in various national campaigns. To promote their holiday sales efforts, the retail brands signed Fresno State women’s basketball stars Haley and...
How to Win in the NIL Era with Dana Rettke
Many college seniors are taking advantage of the opportunity to capitalize on the NIL era and maximize the personal brands they’ve built over the past four years playing collegiate athletics. Wisconsin Volleyball star Dana Rettke...
Most Marketable Players on College Football Playoff Teams
The 2022 College Football Playoff is set. This year’s field features the Alabama Crimson Tide, Michigan Wolverines, Georgia Bulldogs, and Cincinnati Bearcats vying for the crown of top team in...
Athletes Operating Like a Business
You get a notification on your phone. It’s an NIL opportunity. You start to read through it, then ask yourself: What do I do now? For most athletes, doing NIL activities is a new experience. And even athletes who have done multiple activities still need a refresher on...
All Gas, No Brakes: Talking NIL with Lauren Burke
Many athletes sliding into the NIL era have been building their personal brand on social media for years. Posting on social media is something Texas Softball star Lauren Burke has enjoyed doing throughout her time as a student-athletes, and she has built an audience...
5 Rules of Marketing Yourself for NIL Deals
Want to make money on Opendorse? These five rules to marketing yourself for NIL deals will help your chances of getting partnerships: 1. Make it easy for brands to find you Put your Opendorse Profile link in your bio on all social media channels. Shout out Opendorse...