First Round in the Feed: How NFL Sponsors and Rookies Launched Social Media Campaigns on Draft Day by Sam Weber | Apr 24, 2020 | Industry News, NIL, NIL for Sponsors, Social Media, Sports MarketingThe NFL Draft is one of the biggest days every year at Opendorse. As the social media activation partner of NFL Players, we’ve helped hundreds of newly drafted rookies publish posts. We’ve executed real-time campaigns on behalf of NFL sponsors,...
Top 100 Highest-Paid Athlete Endorsers of 2019 by Blake Lawrence | Feb 11, 2020 | Analysis, Endorsements & Sponsorships, Social Media, Sports Marketing1. Roger Federer | ATP 2019 Endorsement Earnings: $86,000,000 Twitter Followers: 12.6M Opendorse Estimated Cost Per Social Post: $90,000 – $125,000 Estimated Value Per Post: $134,544 Notable Endorsement Deals: Barilla | Credit Suisse | Mercedes-Benz | Rolex...
