by Sam Weber | Aug 6, 2020 | NIL, NIL Opendorse Ready, opendorse News
All Fresno State student-athletes will have access to Opendorse Ready, which provides unique education, resources, and solutions for student-athletes to elevate their brands and be prepared to maximize their Name, Image and Likeness (NIL) value. Fresno State Athletics...
by Sam Weber | Aug 5, 2020 | NIL, NIL Opendorse Ready, opendorse News
Indiana University Athletics announced today its decision to join Opendorse Ready, the Name, Image, and Likeness (NIL) Readiness program. With experience maximizing endorsement value for thousands of professional athletes since 2012, Opendorse has established the...
by Sam Weber | Aug 3, 2020 | Industry News, Influencer Marketing, NCAA, NIL, NIL for Athletes, Sports Marketing
“It just means more.” The SEC claims that college football is more meaningful in Southeastern Conference-country. The proclamation might ruffle some feathers among fans of other Power 5 programs, but it’s hard to argue with the results. From representation in the...
by Sam Weber | Jul 31, 2020 | Industry News, NIL, NIL for Athletes, Social Media, Sports Marketing
Earning an athletic scholarship isn’t easy. High school athletes dream of the opportunity to continue their playing career in college. For most, it’s just not reality. Even those skilled enough in their sport to earn offers are likely striving for another at the...
by Sam Weber | Jul 30, 2020 | Influencer Marketing, NCAA, NIL, Sports Marketing
Heisman trophy contenders are historically among the most marketable athletes in college sports. Their award-worthy performance on the field leads to unmatched exposure from appearances in high-profile games and near-constant coverage in national sports media. ...
by Sam Weber | Jul 15, 2020 | Influencer Marketing, NCAA, NIL, NIL for Athletes, Sports Marketing
Jacquelyn Dahl knows what it takes to be an athlete from every angle. She’s a former student-athlete and founder of 1Up Sports Marketing where she provides marketing representation for some of the NFL’s biggest stars in Patrick Mahomes, Julian Edelman,...