by Julian Valentin | Sep 10, 2020 | Analysis, Endorsement Marketing 101Make, Industry News, Influencer Marketing, NIL, NIL for Sponsors, Social Media, Sports Marketing
The athlete and influencer marketing industry is big business on social media. Nowhere has this become more clear than Instagram in the form of Branded Content. You’ve surely seen it across your feed: “Paid partnership with brand.” Brands of all sizes now look to...
by Julian Valentin | Sep 3, 2020 | Analysis, Endorsement Marketing 101Make, Industry News, Influencer Marketing, NIL, NIL for Sponsors, Social Media, Sports Marketing
2020 has been a year has been unlike any other across the world and the sports industry. Despite seemingly constant uncertainty, the year has proved revolutionary for professional athletes. And even while restrictions that forced numerous events to be canceled...
by Julian Valentin | Sep 3, 2020 | Analysis, Endorsement Marketing 101Make, Industry News, Influencer Marketing, NIL, NIL for Sponsors, Social Media, Sports Marketing
2020 has been a year has been unlike any other across the world and the sports industry. Despite seemingly constant uncertainty, the year has proved revolutionary for professional athletes. And even while restrictions that forced numerous events to be canceled...
by Derek Peterson | Aug 17, 2020 | Endorsement Marketing 101Make, NIL, NIL for Sponsors, Sports Marketing
Influencer marketing. Athlete endorsements. You’ve heard the terms, and perhaps you’ve given one or both a shot. Maybe you’re even among the marketers set to spend up to $10 billion on influencer marketing in 2020 (Influencer Marketing Hub, 2020). If you’re here,...
by Julian Valentin | Apr 24, 2020 | Industry News, NIL, NIL for Sponsors, Social Media, Sports Marketing
The NFL Draft is one of the biggest days every year at Opendorse. As the social media activation partner of NFL Players, we’ve helped hundreds of newly drafted rookies publish posts. We’ve executed real-time campaigns on behalf of NFL sponsors,...
