by Alli McPhail | Nov 20, 2020 | Endorsements & Sponsorships, NCAA, NIL for Athletes, NIL for Coaches & Administrators, NIL for Sponsors, NIL Opendorse Ready, opendorse News
Coming soon: the one place for end-to-end endorsement management. The athlete endorsement market is about to experience 100-times growth in 2021. In order for our industry to succeed, it has to be tech-driven. That’s why we’re bringing the industry into the...
by Sam Weber | Nov 18, 2020 | Endorsements & Sponsorships
In the history of the cola wars, The Coca-Cola Company and PepsiCo have continually battled for market share supremacy. Coke vs. Pepsi. Diet Coke vs. Diet Pepsi. Powerade vs. Gatorade. Soft drinks, energy drinks, different product lines. These two brands don’t give an...
by Max Simpson | Nov 13, 2020 | Endorsements & Sponsorships
Rivalries don’t only exist on the playing field. In this case, the battle takes place between the world’s leading soft drink brands. Coke vs. Pepsi. Coca-Cola vs. PepsiCo. Even their different product lines (Crystal Pepsi, Pepsi Max,...
by Blake Schaben | Oct 12, 2020 | Endorsements & Sponsorships
Nike and Adidas are often the big names that are touted within the sportswear landscape. And yet many do not know that Puma has been around longer than both of them. It is that ode to history that has attracted many to the brand. Take basketball for instance. A new...
by Max Simpson | Oct 8, 2020 | Endorsements & Sponsorships
Red Bull is everywhere. From Austria to New York, the energy drink brand is taking up shelf space at both your local convenience store and the world of sport. The Austrian-based brand hosts an impressive roster of world-renowned...
by Max Simpson | Oct 7, 2020 | Endorsements & Sponsorships
The sports and energy drink industries have never been more competitive. From BODYARMOR to Pepsico owned Gatorade, consumers have a litany of choices to pick through. And especially during COVID-19, these companies are being forced to get creative with their marketing...