by Julian Valentin | Dec 15, 2021 | Endorsements & Sponsorships, NCAA, NIL for Athletes
For college athletes, the semester is over, and finals are complete. For most athletes, the holidays begin to slow everything down. In this time of recharge and recovery, athletes in the NIL era can get ready for the new year, get...
by Julian Valentin | Dec 13, 2021 | Digital Marketing, NCAA, NIL for Athletes
Trey McGowens has developed a unique personal brand. As a transfer playing on the same team as his brother, Bryce, McGowens has connected with his local community and found support during the highs and lows of the season. McGowens transferred from Pittsburgh to...
by Julian Valentin | Dec 10, 2021 | NCAA, News, NIL for Athletes
The stage is set for the NCAA Women’s Volleyball DI Elite Eight. Full of superstar athletes, let’s break down the top 10 most marketable student-athletes, based on NIL value. Lexi Sun | University of Nebraska-Lincoln Sun entered the NIL era with a hot start by...
by Julian Valentin | Dec 7, 2021 | Analysis, Case Studies, Endorsements & Sponsorships, Influencer Marketing, NIL, NIL for Athletes, NIL for Sponsors, Social Media
Champs Sports and Eastbay have emerged as leading NIL players in the sports retail industry by featuring student-athletes in various national campaigns. To promote their holiday sales efforts, the retail brands signed Fresno State women’s basketball stars Haley and...
by Julian Valentin | Dec 7, 2021 | NCAA, NIL for Athletes, Social Media
Many college seniors are taking advantage of the opportunity to capitalize on the NIL era and maximize the personal brands they’ve built over the past four years playing collegiate athletics. Wisconsin Volleyball star Dana Rettke...
